Keep Loyal Customers Engaged and Renewing

Managing renewals and recognizing your most loyal customers shouldn’t be an afterthought but too often, they are. Many teams rely on last-minute renewal emails or one-size-fits-all loyalty programs. The result? Higher churn, reduced loyalty, and missed opportunities to turn great customers into lifelong advocates.

This lesson shows you how to use GrowthOS to unify your renewal, retention, and VIP recognition strategies into one connected system. You’ll track engagement signals, build dynamic segments for at-risk and high-value users, and trigger tailored journeys so that every user feels seen, supported, and rewarded.

We’ll use Otto, a demo SaaS platform, as an example.