Find your best performing Pricing Strategy

In SaaS, pricing isn’t set-and-forget. The wrong plan structure or messaging can slow down upgrades, confuse new buyers, or miss key market segments. And yet, most teams rely on gut instinct or static pricing tables, with no way to measure what really works.

This lesson shows you how to use GrowthOS to test pricing page variants and upgrade prompts across different user segments. You’ll segment users based on usage and plan type, then tailor your CTAs, copy, and feature positioning to each group. The result? Clear, data-backed pricing strategies that convert better and scale smarter.

We’ll use Otto, a demo project management SaaS platform, as our example.