Intro to Journeys Part-1
101 module
About this lesson
Journeys are how you orchestrate engagement across every channel in one place. A Journey starts with a trigger — a signup, a milestone, or an inactivity signal — and flows through emails, SMS, push, Slack, or CRM updates. In this lesson, we’ll walk through a Journey step by step and highlight some real use cases. You’ll see how to set timing, add branches, and mix channels so activation and retention aren’t left to chance. Next, we’ll see how snippets make these messages even smarter.